Yesterday I was at a historic conference sponsored by The Ruling Companies: "The Long Tail."
Gentiloni argues that perhaps it will take some time, and could coexist with a world Best Seller niches on one side and the other ... we'll see.
Anderson explained the theory (very real) that the Pareto law is retiring.
In fact, the evolution of consumer choices , favored by the network and broadband, bring a sea change.
They range from a few sales of many products Best Seller (the first 10 books, the first 10 disks, the first 10 shoes, etc.). in a queue of many niche products that adapt to many different tastes.
They range from a few sales of many products Best Seller (the first 10 books, the first 10 disks, the first 10 shoes, etc.). in a queue of many niche products that adapt to many different tastes.
one type of coffee, born dozens and dozens of types of coffee, a type of chocolate created dozens of different types of chocolate (with chili, with with with with with, with, from, etc. .....), from 10 different types of All Star Converse (shoes) to hundreds of personalized Converse All Star, 10 types of beer to 50 types of beer, etc.. etc..
A taste, one product seems to be the way forward.
The long tail of all these products is to do the same fattuturato best sellers in many cases and will always be more.
Gentiloni argues that perhaps it will take some time, and could coexist with a world Best Seller niches on one side and the other ... we'll see. The thing that impressed me most, however, is that there were many in the room blogger who now are joined, and I think it will replace, the journalists.
Guys, the world of information is changing from under us ... bloggers !!!!!
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