Carry a post of my friend Alessio Jacona out on his blog recently :
"I l 'I told : I appreciate the unprecedented initiative Radiohead with which they pay "a subscription" Raimbows In the new album, but disintermediation only works if the fans are not stingy.
Now it turns out that "62% of the 1.2 million" to buyers of the disc does not have "won" anything. The others have bestowed from 3.20 € (the British, more tight-fisted) up to a maximum, however, rarely, of 8.30 €. I believe that these people deserve to pay a € 40 cd. Three
download "free" five words seem decree, at least for the time being, the failure of the initiative.
Who agrees?
Read more:
- Comscore press release "
Now it turns out that "62% of the 1.2 million" to buyers of the disc does not have "won" anything. The others have bestowed from 3.20 € (the British, more tight-fisted) up to a maximum, however, rarely, of 8.30 €. I believe that these people deserve to pay a € 40 cd. Three
download "free" five words seem decree, at least for the time being, the failure of the initiative.
Who agrees?
Read more:
- Comscore press release "
result is a fascinating debate between those who think it was a success and those who see it as a flop .
I believe that from the point of revenue was a flop, but in terms of buzz (to talk about), and image savings in traditional communication has been a success.
I believe that from the point of revenue was a flop, but in terms of buzz (to talk about), and image savings in traditional communication has been a success.
What do you think?
And if we were to put selling IT products with the same formula? all ... we would go home.
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